
Why Digital Transformation Doesn’t Have to Be Disruptive
Policyholders increasingly expect streamlined, digital services that are intuitive, available on demand, and tailored to their individual needs. Customization is key, as users now expect personalized experiences that reflect their unique preferences and circumstances. In insurance, meeting these expectations requires more than just small adjustments; it involves adopting tools and processes to make interactions faster, more flexible, and more reliable. Research indicates that insurers adopting digital tools see clear benefits: McKinsey found that digital transformation can reduce operational costs by up to 20%, while significantly improving customer retention.
Yet, smaller insurers often struggle to adapt due to the structure and age of their systems. Legacy systems typically lack the flexibility to support modern tools, and smaller teams may not have the necessary capabilities to manage a complete overhaul.
