
5 Trends Shaping Customer Conversations in 2025
Businesses Will Need Enhanced Data Quality to Support AI Initiatives
As AI continues to gain momentum, leaders across key sectors are prioritizing strong data governance frameworks and validation processes. High data quality is foundational to successfully implementing AI-based initiatives — and unlocking the potential benefits of AI and advanced analytics across key industries.
This includes programs, processes, and policies pertaining to AI and machine learning (ML), data management, customer experience (CX), risk management, regulatory compliance, and marketing analytics.
